Brands & Things To Consider When Buying Clothes For Your New-Born
We all want the best for our children, whether that be making sure that they are eating the best foods, going to the best schools or even wearing the best clothes. And whilst this is true for any child of any age, too many of us parents, it is when our children are babies that we probably worry most about the clothes they wear. For not only is there a fashion sense (which is bad enough considering the shame we’d feel if another parent noticed our baby was dressed in poor or out of fashion clothing) but also a safety aspect.
At such a vital age of life where the child is more dependent on the parent than at any other time, the clothes we dress our babies it can be of vital importance to their well-being. Horror stories abound of parents who wrapped their babies up too warmly on a hot day, only for that baby to become seriously ill (if not even die) from heat exposure!
Due to the safety and well-being of one’s babies, naturally, all the top brands of baby’s clothing put a great emphasis on designing clothes for one’s child to provide maximum comfort and safety. The following is a list of reviews of the best baby clothing brands in the UK.
Formed back in 2006, Splash About specialises in everything to do with baby swimming products. After the launch of their first products, the Splash About Float Jacket & Float Suit, the company has gone on to create a wide range of products, from swimming gear to sun-tan lotions.
One of their main products is their ‘Happy Nappy System’ which is now recommended for use by 90% of nurseries and primary schools in the UK. This system is essentially a re-usable nappy which contains a soft cotton wrap and a biodegradable liner. This system helps in preventing germs from spreading should the child have a toilet accident whilst in the pool.
The only downside to the usage of the Happy Nappy System according to parents is the fact that it can be a bit tricky to put on your child; especially when they have reached toddler age and are naturally unable to stay still for very long for the system to be put on. For to put it on requires three parts, which most babies and toddlers won’t have the patience for the time it takes to put it on.
Despite this minor criticism, Splash About is doing very well in the UK baby swimming market and have even begun to move overseas to France and the USA, where they are building up both a customer base and positive reputation in both respective countries. It looks as if the future looks bright for this company.
As a company, Huggies is one of the old, big dogs in the industry of baby nappies, wipes. Back in 1968, the conglomerate Kimberley-Clark developed the world’s first re-usable nappy. Fast forward 10 years later and by 1978, Huggies, the name of the brand which sold these re-usable nappies was born. This invention was received very warmly by parents around the world and so subsequently, Huggies decided to unveil more baby products, etc. to its brand name.
Nowadays Huggies has now branched out into four subsidiary companies, each operating under the umbrella brand, Huggies. These companies are;
- Huggies Wipes (deals with wipes for cleaning up once child being to the loo)
- Little Swimmers (deals with all stuff related to baby/toddler swimming)
- Pull-Ups (deals with Huggies latest product, pants which help with potty training)
- DryNites (deals with special pyjama pants to stop children wetting the bed)
Though the brand is still going very strong, within the last year Huggies have decided to stop selling its nappy range to the UK & Ireland market, which is a bit odd as it was this line of product which made the brand what it is (though they are still selling nappies in the US market, etc.) However, their profits and reputation are still soaring from the sale of products within these other four areas!
Pampers is a brand for baby and toddler products and a subsidiary of the pharmaceutical giant Proctor & Gamble. The story goes that the brand was created because in 1956, Proctor & Gamble researcher Victor Mills took a personal dislike to the changing of the traditional cloth nappies of his new-born grandchild. As such he called upon his team at Proctor & Gamble to come up with a better sort of nappy.
Though their research, the disposable nappy was born and subsequently in 1961, the subsidiary company Pampers was launched. Whilst you are more than likely to have heard of Pampers due to the fact that globally it is a household name, you may not have been aware to the fact that the name Pampers was actually coined by Alfred Goldman, a creative director of Benton & Bowles; an advertising agency which was the first ad agency to get the Pampers advertising account.
Over the years, Pampers has gone on to develop a wide range of products for babies and toddlers, ranging from nappies and potty training pants to Kandoo flushable toilet wipes. Whilst the company is loved by parents all over the world, this company has not been without some controversy. For instance, in 2010, Pampers made a change to their popular ‘Cruisers & Swaddlers’ nappy range with the introduction of the new Dry-Max technology. Unfortunately, many parents reported that this dry-max technology was leading to their babies having rashes and in more extreme cases, chemical burns.
It wasn’t long before in the end, a number of parents in the USA got together and sued Proctor & Gamble over the alleged rashes and chemical burns, though in the end, the courts ruled in favour of the pharmaceutical giant, claiming there was not enough evidence for the claims. Despite this controversy, the brand is still going well and set to do so for many more years!
CARAMEL BABY & CHILD
Unlike the other brands mentioned, this particular brand is for parents who have a bit more money to spend on their babies and toddlers fashion. Owned by the clothing chain Caramel, this brand specialises in clothes for both babies and toddlers, with clothing products ranging from swimwear to bibs.
Though the items in this brand cost a bit more than they would in many other baby-brands, the company states that you are buying not just comfort for your baby/toddler but sophistication and extraordinary attention to detail. Founded in 1999, this company has been growing at a steady speed with brick & mortar shops springing up all around London and the rest of the UK. And with a recurring client base, the company looks set to grow as it launches new baby products on a regular basis.
Mothercare is a brand which nowadays specialises in everything baby and toddler, from clothing to prams and pushchairs. Founded in 1961 by Selim Zilkha and Sir James Goldsmith, Mothercare started by selling its own products through its own retail stores. Since then this company has had a wide and varied history, having merged with companies like Habitat and subsequently being purchased by the clothing retail chain, BHS, only to be sold off later.
In 2007, Mothercare purchased the Early Learning Centre (ELC) for £87 million, and in recent years have started closing some ELC stores, transferring the stuff sold into pre-existing Mothercare stores (and their online site) in order to save money.
Looking online, however, to see what the public generally think of Mothercare, the reviews seem to range across the board, with some review sites revealing that people don’t tend to think to highly of Mothercare products, whilst other review sites paint a very different picture. Yet from personal experience, I can say that the company products whilst not necessarily top of the range, are safe and functional; trusted by millions of parents worldwide for several generations now.
BUYING GUIDE FOR NEW PARENTS
If you are newbie parents or going to be parents, then one of many things which would be on your mind is the type of clothes which you should be buying for your newborn. For not all babies naturally, are born the same size. And if this is the first time you are shopping for a baby, how can you tell if you are buying the right sized clothes?
This can be tough for even if you were to accidentally pick a size too small, this could lead to rubbing and irritation for your newborn. Well, the smallest of clothing available for babies would be the ‘New Born’ size, which is catered for children between the ages of 0-3 months old. Personally, I wouldn’t recommend you purchase a whole lot of clothing of this size for your child, as they will quickly grow out of it (some of the bigger new-born babies will nearly have outgrown these clothes).
Instead, it would probably be worth your while simply buying one or two outfits at a new-born size and the rest of the clothing purchased to be the next size up; 3 months which is designed for babies between 3-6 months old! Depending on your budget however you may want to buy some clothes at the 3-month size as well as the subsequent 6 months (6-9 months). For at this early time of life, babies are growing at a faster pace than at any other time in their life.
As well as the size of the clothing, you would be well-advised to look for clothing made of softer fabrics. Though most baby clothing is naturally made of a softer fabric than older children/adult clothing, there is still a range of fabrics used and the fabrics which happen to be less soft than others. Experts will often recommend you aim to purchase organic fabrics as these are usually softer than artificial fabrics, though they naturally come with a heftier price tag.
Speaking of tags, it is well advised that you look for clothing where the tags mentioning things like size, washing information, etc. is printed on the outside of the clothing and not inside, for these tags can cause irritation due to the natural sensitivity of a baby’s skin.
As well as the size and fabric of the clothing, one other thing you’d want to look at is how the clothing is designed to be taken off and on your baby. This is of importance when it comes to a nappy blowout (where your baby’s excrement has gone beyond the confines of the nappy and into the outfit as well). Most baby outfits are designed with a protective inner layer as well as the ability to have the bodysuit removed over the legs than head; it isn’t nice for either you or your infant if you try and take off a poo-filled outfit via the head.
HOW MUCH IS THIS GOING TO SET ME BACK?
I won’t lie by saying that shopping for your newborn is going to be cheap, especially when you must consider not just clothes but toys, wipes, nappies, etc. However, it shouldn’t necessarily have to blow your budget either; there is a range of clothes made for babies at reasonable prices. For instance, a relatively good baby jumpsuit can be purchased from anywhere between £15-£30 and reusable nappies can be acquired for around £10-£20.